Thursday, February 23, 2012

iPhone Business Apps Help SMBs Cut Operational Costs

Many of the small and medium business (SMB) founders go through a tuff time because of the management issues. There are some challenges that are common across all SMBs, while there are others that are specific to individual owners or industries. Most of the SMB owners need be skilled and possess the quality of multi tasking, set processes in order, communicate with clients/ customers and manage business even while travelling to meet business objectives.

Considering this fact, the makers of iPhone business apps are putting in their efforts to help business leaders manage business effectively even while on the go. The customized business applications by iPhone have the capacity to a keep a track of operational activities, track leads, marketing campaigns and and productivity management which can empower entrepreneurs to run their business efficiently by keeping a watch on the critical business information without spending huge on pricey enterprise software as per a report by

Ms. Himani, iPhone analyst at OpenXcell Technolabs, a top-notch iPhone app development company says, “Based on our experience of working with hundreds of small-mid size enterprises, we gather that their major concerns are saving time and controlling costs. iPhone apps designed around their specific requirements automates critical processes and help them track resources in real time.”

iPhone is an ideal device for handling complex business process as it offers  specific features such as cloud storage, automatic update across Apple devices and voice assistant SIRI.  Considering these ideas and facts iPhone application developers are building customized apps to help business owners. Entrepreneurs are now taking the initiative and  integrating business processes with such customized iPhone apps that helps them save time in syncing dissipate data, streamline procedures and work with more agility.

A recently launched iPhone app, iPhone 4s that works on dual-core A5 chip can enhance productivity of a business, this app can support customer relation (CRM) applications with massive data, generate automated performance reports and allow decision makers to dig deep into critical business data for taking informed decisions. It also supports fast processing of rich multimedia data.

Ms. Himani explains giving an example, “For one of our clients, we designed a project management app. It aimed at coordinating teams working from multiple locations for accomplishing the project. After using the iPhone app for their project management, our client achieved higher productivity levels and error-rate dropped off significantly.”

The above mentioned are just few instances where iPhone apps are helping SMBs to run business efficiently and constructively whilst staying cost effective. Companies are now looking forward to incorporate customized business apps to delight their customers with speedy services and get an edge over the competition.